About this experience
The world-famous Heineken® Brewery opened in 1867, but the 21st century is still a dam good time for beer in the heart of Amsterdam. Now an interactive, semi-guided, and immersive attraction located in the old Heineken® brewery, with multiple tastings and free beer included, it's a real mecca for beer fans – and a quintessential Amsterdam experience. Arrive thirsty for your Heineken Experience!
Why you'll love it
What's included
What's included
Not included
Meeting point
Heineken Experience, Stadhouderskade 78, Amsterdam, Netherlands
Head to the main entrance on Stadhouderskade. Present your mobile ticket (or printed copy) at the door at your booked time slot. Entry is not permitted without a valid timed online ticket, so please arrive punctually.
Open in Google MapsWhat to bring
- Your booking confirmation (mobile or printed)
- Valid photo ID if requested
- Proof of age if you appear under 18
Know before you go
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Frequently asked questions
Do I need to print my ticket?
No. A mobile ticket on your phone is accepted at the entrance — just have your booking confirmation ready to scan.
What happens if I arrive late?
The Heineken Experience operates a strict timed-entry policy. If you miss your slot, entry may be refused, so plan to arrive on time.
Can children visit?
Yes, under-18s are welcome, but no alcohol will be served to anyone under 18. Soft drinks and water are included for younger visitors.
Is there anything I need to do on arrival?
You'll be asked to complete a short health declaration form when you arrive at the venue before entering.
How many beers are included in the tasting?
Multiple tastings are included with your ticket. The exact number can vary, but free beer is a confirmed part of the experience.
Is the experience accessible for visitors with reduced mobility?
The supplier data does not confirm full accessibility details. We recommend contacting the Heineken Experience directly at Stadhouderskade 78 to check specific requirements before your visit.